Winked! needed an in-house freelance designer to help them solidify a visual language for their brand. This included brainstorming colors, fonts, photography style and treatment, and creating internal and external brand materials, social media guidelines, and brand visual guidelines. In addition to this Winked! Contacted me to work on all collaged assets for social media, email campaigns, AB- tests, promotional material, and in-app assets that will launch later this year. I am currently working on the assets for Winked's app.
Client: Winked!| 2020 - Present | Role: Art Direction, design, illustration, strategy
Assets for app (launching in October 2021)
Winked! Brand book
Email campaign: Can Working Moms Have It All?
Youtube video and social covers
Social media assets
During my 3 month apprenticeship with CSM, I was tasked with assisting on several design projects for clients such as Nascar, Athletes Unlimited, L'Oréal, Maybelline, Coke with coffee as well as leading in-house design projects.
Client: CSM | 2021| Role: Junior designer, illustrator, strategy | Art Director: Zuly Beltre | Design Director: Ariel Zuckerman
Athletes Unlimite stadium flags
Page from trend report
CSM internal black book
Women's day campiagn
Invictus Games pitch
The Mend, a sustainable start-up packaging company needed a logo design, brand assets for their website, visual identity, and a unique educational social media presence. With a low budget and a booming pandemic, The Mend’s main ask was to communicate the brand’s key differentiator: sustainability and affordable pricing.
Client: The Mend | 2020 | Role: Art direction, design, illustration | In collaboration with Keya Shah
Print ready box
Peek, a Bombay-based brand wanted to curated food boxes and launched in the middle of the pandemic last year. Peek needed a name, a logo, and packaging. The main ask was to create a unique box and 3 set stickers with work that was “instgramable.”
Client:Peek | 2020 | Role: Art Direction, Design, Illustration
Totes and Tees
Art Of Living, 2020
Brag House, 2020
Bed Stuy strong, 2021
Indira, a New York-Based lab-grown diamond company were looking to build a website and playful assets for their website and social media with a low budget and a very quick turn-around. Their main ask was to combine cultural aspects from New York and Bombay into their visual language.
Client:Indira | 2020 | Role: Art Direction, design, illustration