Winked!

Winked! needed an in-house freelance designer to help them solidify a visual language for their brand. This included brainstorming colors, fonts, photography style and treatment, and creating internal and external brand materials, social media guidelines, and brand visual guidelines. In addition to this Winked! Contacted me to work on all collaged assets for social media, email campaigns, AB- tests, promotional material, and in-app assets that will launch later this year. I am currently working on the assets for Winked's app. 

Client: Winked!|  2020 - Present | Role: Art Direction, design, illustration, strategy
 

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Assets for app (launching in October 2021)
 

Divyakshi Kedia/Design

Winked! Brand book
 

Web assets
 

Divyakshi Kedia/ Design

Email campaign: Can Working Moms Have It All?
 

Divyakshi Kedia/ Design

Youtube video and social covers 
 

Social media assets
 

CSM

During my 3 month apprenticeship with CSM, I was tasked with assisting on several design projects for clients such as Nascar, Athletes Unlimited, L'Oréal, Maybelline, Coke with coffee as well as leading in-house design projects.

Client: CSM |  2021| Role: Junior designer, illustrator, strategy | Art Director: Zuly Beltre | Design Director: Ariel Zuckerman

Divyakshi Kedia/ Design
Divyakshi Kedia/ Design
Divyakshi Kedia/ Design
Divyakshi Kedia/ Design
Divyakshi Kedia/ Design
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Athletes Unlimite stadium flags

Page from trend report

CSM internal black book

Women's day campiagn

Invictus Games pitch

Logo

Divyakshi Kedia/ Design

The Mend

The Mend, a sustainable start-up packaging company needed a logo design, brand assets for their website, visual identity, and a unique educational social media presence. With a low budget and a booming pandemic, The Mend’s main ask was to communicate the brand’s key differentiator: sustainability and affordable pricing. 

Client: The Mend | 2020 | Role: Art direction, design, illustration | In collaboration with Keya Shah 

Divyakshi Kedia/ Design

Logo

Web assets

Social media

Print ready box

Divyakshi Kedia/ Design
Divyakshi Kedia/ Design

Peek

Peek, a Bombay-based brand wanted to curated food boxes and launched in the middle of the pandemic last year. Peek needed a name, a logo, and packaging. The main ask was to create a unique box and 3 set stickers with work that was “instgramable.”

Client:Peek | 2020 | Role: Art Direction, Design, Illustration 

Packaging

Stickers

Logo

Packaging

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Divyakshi Kedia/ Design
Divyakshi Kedia/ Design

Sticker Pack

Web asset

Web asset

Totes and Tees 

 

Divyakshi Kedia/ Design
Divyakshi Kedia/ Design

Art Of Living, 2020

Winked!, 2021

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Brag House, 2020

Bed Stuy strong, 2021

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Indira

Indira, a New York-Based lab-grown diamond company were looking to build a website and playful assets for their website and social media with a low budget and a very quick turn-around. Their main ask was to combine cultural aspects from New York and Bombay into their visual language. 

Client:Indira | 2020 | Role: Art Direction, design, illustration 

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